‘If you sell what you do, you’re a vendor. If you sell WHY you do what you do you’re a brand’ – Simon Sinek. In freelancing you are often selling you as a brand or identity as much as you are selling your services. Utilising Simon Sinek’s methodology of discovering and articulating our Why, this presentation draws on other behavioural tips to really focus you on discovering your personal and business ‘why’. Adrian will also discuss how you put that into meaningful & promotable goals both for yourself, your peers and ultimately your clients.

Full Presentation Approx. 45 mins

15th February 2021 | Freelance Festival 2021 Presentation

Adrian Piggott, NHS

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