In isolation, COVID-19 was an unforeseeable disruption in our lives that has shaken many businesses to their core. But in reality, COVID-19 is only the latest in an unending sequence of challenging times, which only businesses with the agility to adapt to ever-changing conditions will survive. Your long-term goals need not change, but the path and the timeframe must. In this session Kamilah will discuss the purpose of content strategies and demonstrate their value when correctly aligned with your long-term business goals. This session will also cover how to adapt to disruptions, both internal and external, and pivot your strategy while weathering the storm.

Full Presentation Approx. 20 mins

18th February 2021 | Freelance Festival 2021 Presentation

Kamilah McDonald, Bee the Buzz

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